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by Margaret Fox
The
religious community is one of the biggest risk takers you will encounter in
philanthropy. When it comes to supporting a start-up nonprofit organization,
an emergency crisis intervention, or a local community service program in
a "mission impossible" kind of community, the religious community is there.
They, more than any other funding source, understand what it means to believe
in possibilities and they are willing to participate in making things happen.
The
religious community takes your mission as a nonprofit organization seriously.
In fact, your mission becomes their mission. After all, they invented the
concept called mission and carry it out by providing funding and volunteers
for a variety of causes such as serving the needs of the poor and hungry,
housing, social justice, health care, the environment, and empowerment.
As
long as you have a mission and vision of serving or helping people who are
in need in your local, regional, national or global community, then you have
found a friend in the religious community.
Increase
in Charitable and Religious Giving
According
to Giving USA, overall charitable contributions in the United States
rose from $174.25 billion in 1998 to $190.16 billion in 1999, showing an increase
of 15.8 percent. In the category of religion alone, 1999 contributions totaled
$81.78 billion, an increase of 4.3 percent over the previous year. This increase
of $4.29 billion over 1998 contributions represented the largest dollar increase
of all giving categories.
Religious
institutions are ready to share this increase in giving and provide funding
opportunities for both faith-based and community service organizations to
deliver more services to those in need. For example, the Robert Wood Johnson
Foundation "Faith in Action" initiative will increase its start-up grants
and program development assistance to help 2,000 communities over the next
seven years. The initiative supports interfaith coalitions and volunteer caregiver
projects that work on homebound health care issues. "Religion has sometimes
been a divisive force in society," says Harry R. Moody, national program director.
"The Robert Wood Johnson Foundation has supported these interfaith coalitions
for the past 15 years and will continue to do so in the future."
Religious
Hierarchies-How Religious Giving Works
Over
the years there has been a reversal in the direction of giving within the
hierarchies of the different denominations. Currently, there is more giving
for mission or community projects at the local levels than at the regional
or national levels. However, there is still money for special projects at
the national levels of most denominations.
Congregation
Level
This
is where giving begins in the religious community and where much of it returns.
Current giving patterns in denominations show congregations interested in
providing for mission needs in their local community first, and then deciding
how much to give to regional and national bodies. Jewish giving is very strong
at the synagogue level; this giving pattern changes in varying degrees with
those denominations that have a more vertical governing system, such as the
Roman Catholic, Episcopal and Methodist structures, where the local congregations
tend to have less leeway in determining how to divide up their financial support.
Consequently, these denominations are likely to have more money available
at the regional and national levels.
Some
local congregations run their own community service programs; others are in
partnership with another denominational congregation or community organization;
and some act as a conduit for local funding to a community organization that
is actualizing their congregation's mission. You see examples of these efforts
and partnerships in the area of emergency services for the homeless, local
Head Start programs, day care programs and community development corporations.
Of
course, some local churches have more funds available than others. The Consortium
of Endowed Episcopal Parishes is a group of 56 churches with endowments of
one million dollars or more from which they can make grants to support organizations
in the community.
Regional/Judicatory
Level
Roman
Catholics and Episcopalians have dioceses; United Methodists have conferences;
the United Church of Christ has regions; and the Presbyterians have two levels-the
presbytery and synod. Though giving is concentrated more on the local and
national levels, these regional bodies are important sources of money and
act as review boards for local proposals before they move on the national
funding level. Become familiar with the sub-regional and regional bodies.
Meet or contact the executive presbyter and the synod staff person in charge
of reviewing grants, the Episcopal chairperson for the social action committee
of the diocese, the director for the Catholic Campaign for Human Development
in Philadelphia, and other key people who represent the other denominations.
An
instance of how regional giving is done can be seen in the Presbytery of Philadelphia's
"Super Cupboard" project. This extensive nutrition program was initiated by
the presbytery, which then reached out to other denominations, secular groups
and the public schools. Super Cupboard provides nutrition education for low-income
women with children and pregnant or parenting teens at 20 sites throughout
the Philadelphia area. It involves the Archdiocese of Philadelphia; Lutheran,
Baptist and Nazarene churches; the Greater Philadelphia Food Bank, the Pennsylvania
State University Expanded Food and Nutrition Project, and countless neighborhood
and community groups.
National
Level
Most
denominational headquarters are located in New York City, with the exception
of the Presbyterian Church U.S.A., which is located in Louisville, Kentucky.
Tim McCallister, the associate for mission program grants for the Presbyterian
Church U.S.A., says the national giving program "helps people in congregations
get out of their pews and involved with people who may be very different than
those who sit to the left or right of them.it gives people in the congregation
a chance to be of the community, opens the church doors and sends people out
into the community."
Also,
at the national level, but separate from the hierarchy of a particular denomination,
are religious foundations and orders. TheUnitarian Veatch program, based in
New York, grants over nine million dollars annually to grassroots social change
groups. The Jewish Fund for Justice and the Mazon Fund have average grant
ranges of $5,000-$10,000. Religious orders, such as the Franciscans, Marianists,
Jesuits and Sisters of Mercy also make sizable contributions to the community
either through grants or national volunteer corps.
Trends
in Religious Giving
As
religious organizations and foundations evolve and change regarding community
initiatives their emphasis seems to be more inclusive when funding grassroots
organizations. National religious organizations are giving more frequently
to local community initiatives that help solve local problems. One interesting
example of this is Congregations United for Neighborhood Action, or CUNA,
based in Allentown. This ecumenical group of churches is putting pressure
on the City of Allentown to clean up the piles of trash and help fight the
crime and drugs that plague some of its poorest neighborhoods. CUNA is helped
by the Pacific Institute for Community Organizations (PICO), a national network
of church-based groups based in Oakland, California, which provides training
in community organizing skills to congregations throughout the United States.
With national support, pastors from Allentown are receiving training from
PICO and working with their congregations to make change happen in their neighborhoods.
Government
and Faith Based Initiatives
Another
major trend related to the religious community is the growth and acceptance
of faith-based work in the secular funding community. There is a little known
provision in the 1996 welfare-to-work legislation called the "charitable choice
option" that allows, for the very first time, the federal government to use
tax-payer dollars to support churches and religious organizations that are
providing needed services. Though religious groups still may not actively
promote their faith to program participants, they no longer have to maintain
a strict separation between the religious and secular aspects of their program
to be eligible for federal funds. President Bush has created an office that
deals directly the faith based issue and is trying to make it a center piece
of his administration.
Relationships
How
do you enter this broad community of many faiths and ask for funding as their
faith-based and secular counterparts in the community? You enter by building
relationships in local congregations through the churches, synagogues and
mosques and with the community organizations and institutions with whom they
have an existing relationship.
First,
determine the appropriate person to contact-whether it is at the mission,
social action group, or community outreach committee of the local church,
synagogue or mosque. Then, if you are a faith-based organization, approach
your pastor, rabbi or imam; if you are a community based organization ask
a member of the congregation, a volunteer or a friend to make the introduction.
Remember, if you miss cultivating funding relationships your success will
be minimal at best. Meet and greet and cultivate the relationship and you
will be invited to the funding table, this is blessed assurance in action.
Strategies
For Raising Money
- Attend a religious or congregational event, review church
bulletins and read local newspapers to understand a congregation's interests
and relationships
- Ask friends to introduce you to key persons in their
local congregation who are interested in your project
- Meet with the community outreach/social action/mission
committees of local congregations
- Recruit clergy or lay volunteers from several denominations
to serve on your board
- Invite members of a mission committee or congregation
to attend an event or meeting at your project site
- Develop and circulate marketing materials that describe
who you are, what you do and who supports you at the local, regional and/or
national level
- Ask for a letter of support and introduction to the
regional and national staff
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