Are memberships right for you?

From museums and other cultural entities to animal protection groups to a wide range of public policy/advocacy organizations, we are all familiar with nonprofits that develop their support through memberships. This avenue may primarily serve as a way to engage first-level donors, although it can also be directly linked to delivering service. Small nonprofits in […]

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What would it take to change your mind?

Many larger organizations in our sector work to persuade, to influence, to change behavior. In a sense, they are in the “argument” business. Meanwhile, some lucky organizations are promoting a cause or idea that is universal. Our friends at the MyLifeLine Cancer Foundation, for example, don’t have to convince people that a cancer diagnosis is […]

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Be an advocate and activist for change

The nonprofit sector is the second largest part of the private economy in the United States, generating almost $1 trillion per year. This sector employs nearly10 percent of the workforce and in many locations that number is even greater. With such a huge potential economic engine and political power base, why are nonprofit organizations almost […]

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